# #7f90bd

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7f90bd`
- RGB: rgb(127, 144, 189)
- HSL: hsl(224, 32%, 62%)
- OKLCH: oklch(0.657 0.07 268.4)
- Relative luminance: 0.2813
- Nearest named color: Galactic Gossamer (#7f8cb8, Δ 1.162) — https://brandsweets.com/colors/galactic-gossamer
- Moods: cool, muted
- Page: https://brandsweets.com/colors/7f90bd

## Tints & shades

- Tints (toward white): #8d9bc4, #97a4c9, #a4b0d0, #aeb9d5, #bcc4dc, #c9d0e3, #d3d9e8, #e1e5ef, #ebedf5, #f8f9fc
- Shades (toward black): #6b7eb3, #576ca8, #4e6297, #445583, #39486f, #2f3b5b, #242e47, #1c2336, #111622, #07090d

## Harmonies

- Complementary: #bdad7f
- Analogous: #7fafbd, #8e7fbd
- Triadic: #bd7f90, #90bd7f
- Split-complementary: #bd8e7f, #afbd7f
- Tetradic: #bd7faf, #bdad7f, #7fbd8e

## Colors that go with #7f90bd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7f90bd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: triadic] — Medium Sea Green completes a triad with #7f90bd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify), Olympics (https://brandsweets.com/colors/brands/olympics-com), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas). — https://brandsweets.com/colors/mediumseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #7f90bd in 7 real palettes, including Blueprint and Ahrefs's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7f90bd: 6 real palettes, including Dusk and Atelier, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #7f90bd: 7 real palettes, including Telegram's brand system and Blueprint, as the lead colour. Seen in: Telegram (https://brandsweets.com/colors/brands/telegram-org), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7f90bd: 7 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Plaid's brand system and Open House put Midnight Blue beside #7f90bd, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 5 real palettes, including Graphite and Gopro's brand system put Orange beside #7f90bd, as the accent. Seen in: Graphite (https://brandsweets.com/palettes/technical#graphite), Gopro (https://brandsweets.com/colors/brands/gopro-com), Campus (https://brandsweets.com/palettes/friendly#campus), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.17:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6175ae (4.5:1); AA: background → #292929 (4.59:1); AAA: text → #455787 (7.08:1)
- On black (#000000): 6.63:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8695c1 (7.08:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7f90bd-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7f90bd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.