# #7e4e01

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7e4e01`
- RGB: rgb(126, 78, 1)
- HSL: hsl(37, 98%, 25%)
- OKLCH: oklch(0.468 0.101 69.4)
- Relative luminance: 0.0989
- Nearest named color: Coffee Adept (#775511, Δ 2.044) — https://brandsweets.com/colors/coffee-adept
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/7e4e01

## Tints & shades

- Tints (toward white): #a26402, #ca7d02, #ed9302, #fda517, #fdb43f, #fdc262, #fed086, #fedea9, #ffedd2, #fffbf5
- Shades (toward black): #744801, #6a4201, #603c01, #563501, #4c2f01, #3d2601, #321f01, #281900, #1e1300, #140d00

## Harmonies

- Complementary: #01317e
- Analogous: #7e1001, #707e01
- Triadic: #017e4e, #4e017e
- Split-complementary: #01707e, #10017e
- Tetradic: #017e10, #01317e, #7e0170

## Colors that go with #7e4e01

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Rust** #b7410e [harmony, pool: analogous] — Rust is #7e4e01's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Aesop (https://brandsweets.com/colors/brands/aesop-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Harvest (https://brandsweets.com/palettes/warm#harvest), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/rust
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #7e4e01, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #7e4e01: 4 real palettes, including Homestead and Darkroom, as the supporting colour. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 4 real palettes, including Bookshop and Sepia Mono put Slate Gray beside #7e4e01, as the supporting colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #7e4e01 in 17 real palettes, including Domino's's brand system and Trader Joe's's brand system, as the supporting colour. Seen in: Domino's (https://brandsweets.com/colors/brands/dominos-com), Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Bakery (https://brandsweets.com/palettes/warm#bakery), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/taupe
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #7e4e01 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #7e4e01: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #7e4e01: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.05:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.98:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a76702 (4.58:1); AA: background → #cfcfcf (4.53:1); AAA: text → #d48402 (7.1:1); AAA: background → #ffffff (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7e4e01-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7e4e01" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
