# #7e307a

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7e307a`
- RGB: rgb(126, 48, 122)
- HSL: hsl(303, 45%, 34%)
- OKLCH: oklch(0.449 0.143 329.7)
- Relative luminance: 0.0795
- Nearest named color: Noble Plum (#871f78, Δ 2.995) — https://brandsweets.com/colors/noble-plum
- Moods: warm
- Page: https://brandsweets.com/colors/7e307a

## Tints & shades

- Tints (toward white): #94388f, #ae42a8, #bd51b8, #c76bc2, #cf81cb, #d897d5, #e2b1df, #eac8e8, #f4e1f3, #fcf8fc
- Shades (toward black): #732b6f, #682764, #5c235a, #511f4f, #461b44, #3b1639, #30122f, #250e24, #1a0a19, #0f060e

## Harmonies

- Complementary: #307e34
- Analogous: #5b307e, #7e3053
- Triadic: #7a7e30, #307a7e
- Split-complementary: #537e30, #307e5b
- Tetradic: #7e5b30, #307e34, #30537e

## Colors that go with #7e307a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #7e307a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7e307a: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7e307a: 3 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #7e307a in 3 real palettes, including Datadog's brand system and Superhuman's brand system, as that palette's text colour. Seen in: Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #7e307a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #7e307a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #7e307a in two real palettes: Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Sandy Brown** #f4a460 [pool] — Sandy Brown is paired with #7e307a in two real palettes: Dusk Gradient and Golden Hour, as the supporting colour. Seen in: Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/sandybrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.11:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.59:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b946b3 (4.59:1); AA: background → #c2c2c2 (4.55:1); AAA: text → #cd7ac8 (7.21:1); AAA: background → #f0f0f0 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7e307a-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7e307a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.