# #7d83a6

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7d83a6`
- RGB: rgb(125, 131, 166)
- HSL: hsl(231, 19%, 57%)
- OKLCH: oklch(0.618 0.053 277.1)
- Relative luminance: 0.2335
- Nearest named color: Aster (#867ba9, Δ 2.642) — https://brandsweets.com/colors/aster
- Moods: cool, muted
- Page: https://brandsweets.com/colors/7d83a6

## Tints & shades

- Tints (toward white): #898eae, #959ab7, #a1a5bf, #adb1c7, #bcbfd2, #c8cbda, #d5d7e2, #e1e2ea, #edeef3, #f9f9fb
- Shades (toward black): #6d749c, #5f668c, #555b7c, #4a506d, #40455e, #34374c, #292c3d, #1f212e, #13141b, #08090c

## Harmonies

- Complementary: #a6a07d
- Analogous: #7d98a6, #8b7da6
- Triadic: #a67d83, #83a67d
- Split-complementary: #a68b7d, #98a67d
- Tetradic: #a67d98, #a6a07d, #7da68b

## Colors that go with #7d83a6

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7d83a6: softer than #000 and cool enough to feel like part of the same palette. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: split] — Copper is a split-complement of #7d83a6: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #7d83a6: 4 real palettes, including Ink & Paper and Fintech Trust, as the accent. Seen in: Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #7d83a6 in 6 real palettes, including Retro Pop and Marvel's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Marvel (https://brandsweets.com/colors/brands/marvel-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7d83a6: 8 real palettes, including Dusk and Campus, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Campus (https://brandsweets.com/palettes/friendly#campus), Open House (https://brandsweets.com/palettes/clean#open-house), American Express (https://brandsweets.com/colors/brands/americanexpress-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Plaid's brand system and Open House put Midnight Blue beside #7d83a6, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Open House (https://brandsweets.com/palettes/clean#open-house), Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Campus and Graphite put Orange beside #7d83a6, as the accent. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Graphite (https://brandsweets.com/palettes/technical#graphite), Gopro (https://brandsweets.com/colors/brands/gopro-com), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/orange
- **Peru** #cd853f [pool] — 4 real palettes, including Estate and Kiln put Peru beside #7d83a6, as the lead colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Kiln (https://brandsweets.com/palettes/dark#kiln), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/peru

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.7:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6d749c (4.54:1); AA: background → #1c1c1c (4.6:1); AAA: text → #515676 (7.14:1)
- On black (#000000): 5.67:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8f94b3 (7.05:1)

## Brands using this color

- **Bloomberg** — accent #73859f (Δ 1.967) — https://brandsweets.com/colors/brands/bloomberg-com
- **Hermès** — secondary #73859f (Δ 1.967) — https://brandsweets.com/colors/brands/hermes-com
- **Nike** — accent #73859f (Δ 1.967) — https://brandsweets.com/colors/brands/nike-com
- **PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment** — accent #73859f (Δ 1.967) — https://brandsweets.com/colors/brands/playstation-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7d83a6-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7d83a6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
