# #7d601c

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7d601c`
- RGB: rgb(125, 96, 28)
- HSL: hsl(42, 63%, 30%)
- OKLCH: oklch(0.506 0.091 84.5)
- Relative luminance: 0.1281
- Nearest named color: Alligator (#886600, Δ 3.013) — https://brandsweets.com/colors/alligator
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/7d601c

## Tints & shades

- Tints (toward white): #9a7623, #b78c2a, #d0a02f, #d6ad4c, #ddba69, #e4c886, #ead5a4, #f0e0bc, #f7eeda, #fdfbf7
- Shades (toward black): #705619, #685018, #5b4615, #534013, #473610, #3a2d0d, #32260b, #251d08, #1d1607, #110d04

## Harmonies

- Complementary: #1c397d
- Analogous: #7d301c, #697d1c
- Triadic: #1c7d60, #601c7d
- Split-complementary: #1c697d, #301c7d
- Tetradic: #1c7d30, #1c397d, #7d1c69

## Colors that go with #7d601c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: complementary] — Royal Blue sits directly opposite #7d601c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including BrandSweets's brand system and Woodsmoke put Champagne beside #7d601c. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #7d601c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7d601c: 5 real palettes, including Clay & Linen and Bakery, as the lead colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Bakery (https://brandsweets.com/palettes/warm#bakery), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7d601c: 5 real palettes, including Dyson's brand system and Intel's brand system, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Rust** #b7410e [pool] — Rust shows up next to #7d601c in 4 real palettes, including Harvest and Aesop's brand system, as the lead colour. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Aesop (https://brandsweets.com/colors/brands/aesop-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #7d601c: 7 real palettes, including Homestead and Olive Grove, as the supporting colour. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 5 real palettes, including Clay & Linen and Mushroom put Slate Gray beside #7d601c, as the supporting colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Atelier (https://brandsweets.com/palettes/elegant#atelier), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.9:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6c5319 (7.27:1)
- On black (#000000): 3.56:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #917021 (4.54:1); AA: background → #e3e3e3 (4.59:1); AAA: text → #bb902a (7.14:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7d601c-c4bc9c-62b4cb-2b2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7d601c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.