# #7ca34d

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7ca34d`
- RGB: rgb(124, 163, 77)
- HSL: hsl(87, 36%, 47%)
- OKLCH: oklch(0.667 0.123 129.4)
- Relative luminance: 0.3102
- Nearest named color: Asparagus (#77ab56, Δ 2.149) — https://brandsweets.com/colors/asparagus
- Moods: neutral
- Page: https://brandsweets.com/colors/7ca34d

## Tints & shades

- Tints (toward white): #89b159, #95b96a, #a2c17b, #aec98d, #bdd3a1, #c9dbb3, #d5e3c4, #e2ebd5, #eef4e7, #fafcf8
- Shades (toward black): #729546, #64843e, #5a7637, #4f6831, #455a2a, #374922, #2d3b1c, #222d15, #151c0d, #0b0e07

## Harmonies

- Complementary: #744da3
- Analogous: #a39f4d, #51a34d
- Triadic: #4d7ca3, #a34d7c
- Split-complementary: #4d51a3, #9f4da3
- Tetradic: #4da39f, #744da3, #a34d51

## Colors that go with #7ca34d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #7ca34d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Puma (https://brandsweets.com/colors/brands/puma-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #7ca34d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #7ca34d, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Lexus (https://brandsweets.com/colors/brands/lexus-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7ca34d: 5 real palettes, including Clean Beauty and Wellness, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Bakery (https://brandsweets.com/palettes/warm#bakery), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #7ca34d in 6 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #7ca34d: 4 real palettes, including Spline's brand system and Unity's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com). — https://brandsweets.com/colors/dodgerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #7ca34d in 6 real palettes, including Brilliant's brand system and Console Light, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/royalblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #7ca34d: 4 real palettes, including Homestead and Cider, as the lead colour. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Cider (https://brandsweets.com/palettes/warm#cider), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/saddlebrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.92:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5f7d3b (4.68:1); AA: background → #303030 (4.53:1); AAA: text → #475e2c (7.23:1); AAA: background → #030303 (7.07:1)
- On black (#000000): 7.2:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7ca34d-aebea2-4e53df-212d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7ca34d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.