# #7c7184

A color — muted, minimal. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7c7184`
- RGB: rgb(124, 113, 132)
- HSL: hsl(275, 8%, 48%)
- OKLCH: oklch(0.565 0.032 311.1)
- Relative luminance: 0.1776
- Nearest named color: Flying Carpet (#787489, Δ 1.057) — https://brandsweets.com/colors/flying-carpet
- Moods: muted, minimal
- Page: https://brandsweets.com/colors/7c7184

## Tints & shades

- Tints (toward white): #897e91, #958b9c, #a299a8, #aea7b4, #bbb5c0, #c8c2cb, #d4d0d7, #e1dee3, #edecef, #faf9fa
- Shades (toward black): #726779, #655b6b, #5a5260, #4e4653, #433d48, #39343d, #2c282f, #221e24, #151316, #0a090b

## Harmonies

- Complementary: #798471
- Analogous: #727184, #847183
- Triadic: #847c71, #71847c
- Split-complementary: #838471, #718472
- Tetradic: #847271, #798471, #718384

## Colors that go with #7c7184

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7c7184: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #7c7184 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Subaru (https://brandsweets.com/colors/brands/subaru-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside #7c7184, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Estate (https://brandsweets.com/palettes/luxury#estate), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Midnight Luxe put Champagne beside #7c7184, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7c7184: 6 real palettes, including Riverbed and Atelier, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #7c7184 in 4 real palettes, including Retro Pop and Marvel's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Marvel (https://brandsweets.com/colors/brands/marvel-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7c7184: 4 real palettes, including Campus and The New York Times's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Discover (https://brandsweets.com/colors/brands/discover-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #7c7184 in 6 real palettes, including Ledger Dark and Noir Beauty, as the lead colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.61:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #5d5463 (7.21:1)
- On black (#000000): 4.55:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9d94a4 (7.21:1)

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7c7184-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7c7184" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.