# #7c58df

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7c58df`
- RGB: rgb(124, 88, 223)
- HSL: hsl(256, 68%, 61%)
- OKLCH: oklch(0.569 0.196 291.2)
- Relative luminance: 0.1659
- Nearest named color: Candy Grape Fizz (#7755ee, Δ 2.567) — https://brandsweets.com/colors/candy-grape-fizz
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/7c58df

## Tints & shades

- Tints (toward white): #8969e2, #9476e5, #a187e8, #ae98eb, #bca9ef, #c6b6f1, #d3c7f4, #e1d8f8, #ebe5fa, #f8f6fd
- Shades (toward black): #683eda, #5729d6, #4d24bc, #421fa3, #391b8d, #2f1674, #25115a, #1a0c40, #11082b, #070311

## Harmonies

- Complementary: #bbdf58
- Analogous: #5877df, #c058df
- Triadic: #df7c58, #58df7c
- Split-complementary: #dfc058, #77df58
- Tetradic: #df5877, #bbdf58, #58dfc0

## Colors that go with #7c58df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7c58df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #7c58df in 6 real palettes, including Mastodon hosted on mastodon.social's brand system and Wikipedia's brand system, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Signal's brand system and Qualcomm's brand system put Blue beside #7c58df, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), BBC (https://brandsweets.com/colors/brands/bbc-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #7c58df: 5 real palettes, including Mastodon hosted on mastodon.social's brand system and Roblox's brand system, as the supporting colour. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Roblox (https://brandsweets.com/colors/brands/roblox-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #7c58df in 8 real palettes, including Marvel's brand system and Gemstone, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7c58df: 4 real palettes, including Linkedin's brand system and Fivetran blue's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #7c58df: 4 real palettes, including OnePlus's brand system and HashiCorp's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), ASUS (https://brandsweets.com/colors/brands/asus-com), PostHog (https://brandsweets.com/colors/brands/posthog-com). — https://brandsweets.com/colors/dodgerblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #7c58df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.86:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #5e31d8 (7.22:1)
- On black (#000000): 4.32:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7f5ce0 (4.51:1); AA: background → #f7f7f7 (4.54:1); AAA: text → #a187e8 (7.15:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7c58df-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7c58df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
