# #7c466d

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7c466d`
- RGB: rgb(124, 70, 109)
- HSL: hsl(317, 28%, 38%)
- OKLCH: oklch(0.472 0.091 338.2)
- Relative luminance: 0.0977
- Nearest named color: Grape Kiss (#82476f, Δ 1.233) — https://brandsweets.com/colors/grape-kiss
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/7c466d

## Tints & shades

- Tints (toward white): #90517e, #a35c8f, #ae6f9c, #b983aa, #c497b7, #cfaac5, #dabed2, #e5d1e0, #f0e5ed, #fbf8fb
- Shades (toward black): #724064, #653959, #5b3350, #4e2c45, #45273c, #3b2133, #2e1a28, #24141f, #170d14, #0d070b

## Harmonies

- Complementary: #467c55
- Analogous: #70467c, #7c4652
- Triadic: #6d7c46, #466d7c
- Split-complementary: #527c46, #467c70
- Tetradic: #7c7046, #467c55, #46527c

## Colors that go with #7c466d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #7c466d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #7c466d in 4 real palettes, including Console Light and GitHub's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #7c466d: 4 real palettes, including Darkroom and Oatmeal, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Graphite (https://brandsweets.com/palettes/technical#graphite), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #7c466d in 15 real palettes, including Blush and Darkroom, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Darkroom (https://brandsweets.com/palettes/muted#darkroom), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/taupe
- **Dark Olive Green** #556b2f [harmony, pool: split] — Dark Olive Green is a split-complement of #7c466d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Champagne** #f7e7ce [pool] — 3 real palettes, including Darkroom and Bramble put Champagne beside #7c466d, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #7c466d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7c466d: 3 real palettes, including Bramble and Dusk, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Dusk (https://brandsweets.com/palettes/cool#dusk), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.11:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a55f91 (4.65:1); AA: background → #cfcfcf (4.56:1); AAA: text → #bb86ac (7.12:1); AAA: background → #ffffff (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7c466d-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7c466d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.