# #7bb8ea

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7bb8ea`
- RGB: rgb(123, 184, 234)
- HSL: hsl(207, 73%, 70%)
- OKLCH: oklch(0.76 0.096 244.3)
- Relative luminance: 0.4443
- Nearest named color: Electric Eel (#88bbee, Δ 1.779) — https://brandsweets.com/colors/electric-eel
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/7bb8ea

## Tints & shades

- Tints (toward white): #88bfec, #95c6ee, #9ecbf0, #abd2f2, #b8d9f4, #c6e0f6, #d3e7f8, #dcecf9, #e9f3fc, #f6fafe
- Shades (toward black): #5ca8e6, #4199e1, #2289dd, #1e78c2, #1965a3, #155284, #11426a, #0c2f4b, #081e31, #030b12

## Harmonies

- Complementary: #eaad7b
- Analogous: #7beae5, #7b80ea
- Triadic: #ea7bb8, #b8ea7b
- Split-complementary: #ea7b80, #eae57b
- Tetradic: #e57bea, #eaad7b, #80ea7b

## Colors that go with #7bb8ea

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7bb8ea: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Boeing (https://brandsweets.com/colors/brands/boeing-com). — https://brandsweets.com/colors/charcoal
- **Sandy Brown** #f4a460 [harmony, pool: complementary] — Sandy Brown sits directly opposite #7bb8ea on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/sandybrown
- **Amber** #ffbf00 [pool] — Amber is paired with #7bb8ea in 4 real palettes, including Blueprint and NBA's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Uber's brand system put Blue beside #7bb8ea, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Uber (https://brandsweets.com/colors/brands/uber-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #7bb8ea in 4 real palettes, including JBL's brand system and Riot Games's brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #7bb8ea in 4 real palettes, including PayPal's brand system and Learning App, as the accent. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7bb8ea: 5 real palettes, including Coca-Cola's brand system and Venmo's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Open House (https://brandsweets.com/palettes/clean#open-house), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #7bb8ea: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.12:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1e78c2 (4.65:1); AA: background → #454545 (4.51:1); AAA: text → #175a92 (7.21:1); AAA: background → #262626 (7.12:1)
- On black (#000000): 9.89:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prime Video** — secondary #79b8f3 (Δ 1.326) — https://brandsweets.com/colors/brands/primevideo-com
- **Max** — secondary #71b8f2 (Δ 1.454) — https://brandsweets.com/colors/brands/max-com
- **Calm** — secondary #87b3ee (Δ 1.996) — https://brandsweets.com/colors/brands/calm-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7bb8ea-9cadc4-df4e53-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7bb8ea" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.