# #7bb3ea

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7bb3ea`
- RGB: rgb(123, 179, 234)
- HSL: hsl(210, 73%, 70%)
- OKLCH: oklch(0.749 0.099 248.8)
- Relative luminance: 0.4239
- Nearest named color: Electric Eel (#88bbee, Δ 2.729) — https://brandsweets.com/colors/electric-eel
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/7bb3ea

## Tints & shades

- Tints (toward white): #88baec, #95c2ee, #9ec7f0, #abcff2, #b8d6f4, #c6def6, #d3e6f8, #dcebf9, #e9f2fc, #f6fafe
- Shades (toward black): #5ca1e6, #4191e1, #2280dd, #1e70c2, #195ea3, #154d84, #113d6a, #0c2b4b, #081c31, #030a12

## Harmonies

- Complementary: #eab37b
- Analogous: #7beaea, #7b7bea
- Triadic: #ea7bb3, #b3ea7b
- Split-complementary: #ea7b7b, #eaea7b
- Tetradic: #ea7bea, #eab37b, #7bea7b

## Colors that go with #7bb3ea

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7bb3ea: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Sandy Brown** #f4a460 [harmony, pool: complementary] — Sandy Brown sits directly opposite #7bb3ea on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/sandybrown
- **Amber** #ffbf00 [pool] — Amber is paired with #7bb3ea in 4 real palettes, including NBA's brand system and Blueprint, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Canva's brand system put Blue beside #7bb3ea, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #7bb3ea in 4 real palettes, including PayPal's brand system and Learning App, as the accent. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7bb3ea: 7 real palettes, including Coca-Cola's brand system and Venmo's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #7bb3ea: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 10 real palettes, including First Snow and Blue Mono put Midnight Blue beside #7bb3ea, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.22:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2078cf (4.52:1); AA: background → #424242 (4.54:1); AAA: text → #18599a (7.16:1); AAA: background → #242424 (7.01:1)
- On black (#000000): 9.48:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Calm** — secondary #87b3ee (Δ 1.492) — https://brandsweets.com/colors/brands/calm-com
- **Prime Video** — secondary #79b8f3 (Δ 1.603) — https://brandsweets.com/colors/brands/primevideo-com
- **Max** — secondary #71b8f2 (Δ 1.652) — https://brandsweets.com/colors/brands/max-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7bb3ea-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7bb3ea" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
