# #7a6dee

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7a6dee`
- RGB: rgb(122, 109, 238)
- HSL: hsl(246, 79%, 68%)
- OKLCH: oklch(0.612 0.187 284)
- Relative luminance: 0.2125
- Nearest named color: mediumslateblue (#7b68ee, Δ 1.132) — https://brandsweets.com/colors/mediumslateblue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/7a6dee

## Tints & shades

- Tints (toward white): #867bef, #9388f1, #9f96f3, #aca4f4, #b8b1f6, #c5bff8, #d1cdf9, #dedafb, #eae8fc, #f7f6fe
- Shades (toward black): #6152eb, #4432e7, #2e1ae0, #2716c0, #2213a4, #1c1089, #160c69, #10094e, #09052e, #040212

## Harmonies

- Complementary: #e1ee6d
- Analogous: #6da1ee, #ba6dee
- Triadic: #ee7a6d, #6dee7a
- Split-complementary: #eeba6d, #a1ee6d
- Tetradic: #ee6da1, #e1ee6d, #6deeba

## Colors that go with #7a6dee

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #7a6dee in 8 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Qualcomm's brand system and Penpot's brand system put Blue beside #7a6dee, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Penpot (https://brandsweets.com/colors/brands/penpot-app), Signal (https://brandsweets.com/colors/brands/signal-org), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7a6dee: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Docker (https://brandsweets.com/colors/brands/docker-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #7a6dee: 4 real palettes, including Carrefour's brand system and Behance's brand system, as the accent. Seen in: Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Behance (https://brandsweets.com/colors/brands/behance-net), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #7a6dee: 4 real palettes, including Mastodon hosted on mastodon.social's brand system and Webflow's brand system, as the supporting colour. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Webflow (https://brandsweets.com/colors/brands/webflow-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #7a6dee in 7 real palettes, including Marvel's brand system and Behance's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Behance (https://brandsweets.com/colors/brands/behance-net), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), WWE (https://brandsweets.com/colors/brands/wwe-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #7a6dee: 6 real palettes, including Calm's brand system and Blueprint, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Elastic (https://brandsweets.com/colors/brands/elastic-co), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/deepskyblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #7a6dee on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6d5fec (4.67:1); AA: background → #141414 (4.61:1); AAA: text → #4836e7 (7.1:1)
- On black (#000000): 5.25:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9388f1 (7.03:1)

## Brands using this color

- **ClickUp** — secondary #7b68ee (Δ 1.132) — https://brandsweets.com/colors/brands/clickup-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7a6dee-a59cc4-dfa74e-271f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7a6dee" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
