# #7a3733

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7a3733`
- RGB: rgb(122, 55, 51)
- HSL: hsl(3, 41%, 34%)
- OKLCH: oklch(0.425 0.095 25.3)
- Relative luminance: 0.0711
- Nearest named color: Blood Oath (#85323c, Δ 2.872) — https://brandsweets.com/colors/blood-oath
- Moods: warm
- Page: https://brandsweets.com/colors/7a3733

## Tints & shades

- Tints (toward white): #90403c, #a94c47, #b85b56, #c3736f, #cc8885, #d59d9a, #dfb6b3, #e8cbc9, #f3e3e2, #fcf8f8
- Shades (toward black): #6f322f, #652d2a, #5a2826, #4f2321, #441f1d, #3a1a18, #2f1514, #24100f, #190b0b, #0e0606

## Harmonies

- Complementary: #33777a
- Analogous: #7a3353, #7a5a33
- Triadic: #337a37, #37337a
- Split-complementary: #337a5a, #33537a
- Tetradic: #537a33, #33777a, #5a337a

## Colors that go with #7a3733

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #7a3733 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Bramble and Darkroom put Champagne beside #7a3733, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #7a3733 in 4 real palettes, including State Farm's brand system and M&M's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #7a3733 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Bose (https://brandsweets.com/colors/brands/bose-com), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #7a3733: 5 real palettes, including Darkroom and Olive Grove, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/sage-green
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #7a3733: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #7a3733: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #7a3733: 3 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.67:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b85b56 (4.67:1); AA: background → #bdbdbd (4.62:1); AAA: text → #ca8581 (7.18:1); AAA: background → #e8e8e8 (7.08:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7a3733-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7a3733" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.