# #798f28

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#798f28`
- RGB: rgb(121, 143, 40)
- HSL: hsl(73, 56%, 36%)
- OKLCH: oklch(0.613 0.129 120.9)
- Relative luminance: 0.2386
- Nearest named color: olivedrab (#6b8e23, Δ 2.009) — https://brandsweets.com/colors/olivedrab
- Moods: neutral
- Page: https://brandsweets.com/colors/798f28

## Tints & shades

- Tints (toward white): #8da72f, #a1bf36, #b1cd4c, #bbd364, #c6da7c, #d0e194, #dae7ab, #e7efc7, #f1f6df, #fcfdf7
- Shades (toward black): #6f8325, #657722, #57671d, #4d5b1a, #435016, #394413, #2f3810, #22280b, #181c08, #0d1004

## Harmonies

- Complementary: #3f288f
- Analogous: #8f7228, #468f28
- Triadic: #28798f, #8f2879
- Split-complementary: #28468f, #72288f
- Tetradic: #288f72, #3f288f, #8f2846

## Colors that go with #798f28

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #798f28: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #798f28: 4 real palettes, including Wellness and Clean Beauty, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #798f28 in 4 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #798f28: 5 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #798f28 in 5 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Subaru (https://brandsweets.com/colors/brands/subaru-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #798f28 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #798f28 in 16 real palettes, including Wellness and Clean Beauty, as that palette's text colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/taupe
- **Medium Slate Blue** #7b68ee [harmony: complementary] — Medium Slate Blue sits directly opposite #798f28 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.64:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #687b23 (4.72:1); AA: background → #1f1f1f (4.53:1); AAA: text → #4d5b1a (7.43:1)
- On black (#000000): 5.77:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #869f2d (7.01:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/798f28-b5bea2-4e75df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#798f28" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.