# #7952ef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7952ef`
- RGB: rgb(121, 82, 239)
- HSL: hsl(255, 83%, 63%)
- OKLCH: oklch(0.57 0.223 288.7)
- Relative luminance: 0.1633
- Nearest named color: Candy Grape Fizz (#7755ee, Δ 0.647) — https://brandsweets.com/colors/candy-grape-fizz
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/7952ef

## Tints & shades

- Tints (toward white): #8865f1, #9373f2, #a186f4, #ac94f5, #baa6f7, #c5b4f8, #d4c7fa, #dfd5fb, #ede8fd, #f8f6fe
- Shades (toward black): #6436ec, #4e1aea, #4314d2, #3a11b6, #330f9f, #2a0c83, #210a67, #18074b, #0f042f, #060213

## Harmonies

- Complementary: #c8ef52
- Analogous: #5279ef, #c852ef
- Triadic: #ef7952, #52ef79
- Split-complementary: #efc852, #79ef52
- Tetradic: #ef5279, #c8ef52, #52efc8

## Colors that go with #7952ef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #7952ef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #7952ef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 9 real palettes, including Signal's brand system and MongoDB's brand system put Blue beside #7952ef, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #7952ef: 4 real palettes, including Behance's brand system and Nivea's brand system, as the supporting colour. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Carrefour (https://brandsweets.com/colors/brands/carrefour-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #7952ef: 4 real palettes, including Mastodon hosted on mastodon.social's brand system and Roblox's brand system, as the supporting colour. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #7952ef in 8 real palettes, including Gemstone and Marvel's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Marvel (https://brandsweets.com/colors/brands/marvel-com), Behance (https://brandsweets.com/colors/brands/behance-net), Toyota (https://brandsweets.com/colors/brands/toyota-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #7952ef: 5 real palettes, including Linkedin's brand system and Fivetran blue's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Chase (https://brandsweets.com/colors/brands/chase-com), Square (https://brandsweets.com/colors/brands/squareup-com). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #7952ef in 4 real palettes, including Calm's brand system and Sentry's brand system, as the supporting colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Sentry (https://brandsweets.com/colors/brands/sentry-io), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.92:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #5928eb (7.17:1)
- On black (#000000): 4.27:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #815cf0 (4.72:1); AA: background → #f5f5f5 (4.51:1); AAA: text → #a186f4 (7.23:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7952ef-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7952ef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.