# #795181

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#795181`
- RGB: rgb(121, 81, 129)
- HSL: hsl(290, 23%, 41%)
- OKLCH: oklch(0.497 0.088 320.7)
- Relative luminance: 0.1153
- Nearest named color: Dr Who (#78587d, Δ 2.17) — https://brandsweets.com/colors/dr-who
- Moods: cool, muted
- Page: https://brandsweets.com/colors/795181

## Tints & shades

- Tints (toward white): #8a5c93, #9768a1, #a47bad, #b18eb8, #bea1c4, #c9b1ce, #d6c3da, #e3d6e5, #eee6ef, #fbf9fb
- Shades (toward black): #6d4974, #64436b, #583b5e, #4c3352, #442d48, #38253c, #2c1d2f, #201623, #181019, #0c080d

## Harmonies

- Complementary: #598151
- Analogous: #615181, #815171
- Triadic: #817951, #518179
- Split-complementary: #718151, #518161
- Tetradic: #816151, #598151, #517181

## Colors that go with #795181

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #795181 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #795181: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Campus (https://brandsweets.com/palettes/friendly#campus), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #795181: 4 real palettes, including HP's brand system and Campus, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lufthansa's brand system and Fintech Trust put Midnight Blue beside #795181, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Marvel (https://brandsweets.com/colors/brands/marvel-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #795181 in 5 real palettes, including Stripe's brand system and GitHub's brand system, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #795181 in 9 real palettes, including Dusk and GitHub's brand system, as that palette's text colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), GitHub (https://brandsweets.com/colors/brands/github), Blush (https://brandsweets.com/palettes/light#blush), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #795181: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clinic (https://brandsweets.com/palettes/clean#clinic), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 3 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #795181. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.35:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #704b77 (7.09:1)
- On black (#000000): 3.31:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #95659f (4.64:1); AA: background → #dbdbdb (4.59:1); AAA: text → #af8bb6 (7.19:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/795181-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#795181" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.