# #793e7e

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#793e7e`
- RGB: rgb(121, 62, 126)
- HSL: hsl(295, 34%, 37%)
- OKLCH: oklch(0.463 0.12 324.3)
- Relative luminance: 0.0902
- Nearest named color: Bruise (#7e4071, Δ 2.584) — https://brandsweets.com/colors/bruise
- Moods: cool, muted
- Page: https://brandsweets.com/colors/793e7e

## Tints & shades

- Tints (toward white): #8d4893, #a052a7, #ad65b3, #b87abd, #c592c9, #cfa6d3, #dabbdd, #e5cfe7, #f0e4f2, #fbf8fc
- Shades (toward black): #6f3974, #623267, #582d5c, #4f2852, #452348, #381d3a, #2e1830, #241326, #170c18, #0d070e

## Harmonies

- Complementary: #447e3e
- Analogous: #593e7e, #7e3e64
- Triadic: #7e793e, #3e7e79
- Split-complementary: #647e3e, #3e7e59
- Tetradic: #7e593e, #447e3e, #3e647e

## Colors that go with #793e7e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #793e7e: 4 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), HP (https://brandsweets.com/colors/brands/hp-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #793e7e in 4 real palettes, including Wayfair's brand system and Console Light, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Console Light (https://brandsweets.com/palettes/technical#console-light), Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #793e7e in 5 real palettes, including Superhuman's brand system and Datadog's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Blush (https://brandsweets.com/palettes/light#blush), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #793e7e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #793e7e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #793e7e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #793e7e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Copper** #b87333 [pool] — Designers have shipped Copper with #793e7e: two real palettes: Dusk and Bramble, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.49:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.8:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a558ad (4.6:1); AA: background → #c9c9c9 (4.52:1); AAA: text → #bb81c1 (7.02:1); AAA: background → #fafafa (7.18:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/793e7e-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#793e7e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
