# #793472

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#793472`
- RGB: rgb(121, 52, 114)
- HSL: hsl(306, 40%, 34%)
- OKLCH: oklch(0.442 0.126 331.5)
- Relative luminance: 0.0774
- Nearest named color: Eminence (#6e3974, Δ 2.3) — https://brandsweets.com/colors/eminence
- Moods: warm
- Page: https://brandsweets.com/colors/793472

## Tints & shades

- Tints (toward white): #8f3d87, #a8489e, #b757ae, #c270ba, #cb86c4, #d49bce, #dfb4db, #e8c9e5, #f3e2f1, #fcf8fc
- Shades (toward black): #6f2f68, #642b5e, #592654, #4f224a, #441d40, #391836, #2e142c, #240f22, #190b18, #0e060d

## Harmonies

- Complementary: #34793b
- Analogous: #5e3479, #793450
- Triadic: #727934, #347279
- Split-complementary: #507934, #34795e
- Tetradic: #795e34, #34793b, #345079

## Colors that go with #793472

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #793472 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #793472: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #793472: 3 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #793472 in 3 real palettes, including Blush and Datadog's brand system, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #793472: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #793472: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Crimson** #dc143c [pool] — Crimson is paired with #793472 in two real palettes: Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #793472 in two real palettes: Mailchimp's brand system and Garnet, as the supporting colour. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.24:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.55:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b34da8 (4.54:1); AA: background → #c2c2c2 (4.63:1); AAA: text → #c87ec1 (7.21:1); AAA: background → #ededed (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/793472-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#793472" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
