# #78ddad

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#78ddad`
- RGB: rgb(120, 221, 173)
- HSL: hsl(151, 60%, 67%)
- OKLCH: oklch(0.823 0.118 161.6)
- Relative luminance: 0.5872
- Nearest named color: Jovial Jade (#88ddaa, Δ 1.424) — https://brandsweets.com/colors/jovial-jade
- Moods: vivid
- Page: https://brandsweets.com/colors/78ddad

## Tints & shades

- Tints (toward white): #85e0b4, #91e3bc, #9de7c3, #a9eacb, #baeed5, #c6f1dc, #d2f4e4, #def7eb, #ebfaf3, #f7fdfa
- Shades (toward black): #60d79e, #43d08c, #31c47d, #2bab6d, #25935e, #1e764b, #175e3c, #11452c, #0a291a, #04100a

## Harmonies

- Complementary: #dd78a9
- Analogous: #78dd7a, #78dcdd
- Triadic: #ad78dd, #ddad78
- Split-complementary: #dd78dc, #dd7a78
- Tetradic: #7a78dd, #dd78a9, #dcdd78

## Colors that go with #78ddad

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #78ddad: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Docker (https://brandsweets.com/colors/brands/docker-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #78ddad on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/plum
- **Crimson** #dc143c [pool] — Crimson is paired with #78ddad in 4 real palettes, including Tiffany & Co.'s brand system and Formula 1's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #78ddad: 4 real palettes, including Astro's brand system and Prime Video's brand system, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #78ddad in 18 real palettes, including Mint Chip and Astro's brand system, as the text colour against it. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Astro (https://brandsweets.com/colors/brands/astro-build), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #78ddad: 5 real palettes, including Mint Chip and Oatly's brand system, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/wheat
- **Blue** #0000ff [pool] — 3 real palettes, including Uber's brand system and Canva's brand system put Blue beside #78ddad, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Canva (https://brandsweets.com/colors/brands/canva-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #78ddad in 3 real palettes, including Chalkboard and Coastal, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.65:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #218353 (4.73:1); AA: background → #545454 (4.6:1); AAA: text → #18623e (7.35:1); AAA: background → #383838 (7.12:1)
- On black (#000000): 12.74:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/78ddad-a2beb4-d459d0-1f2d2c-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#78ddad" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.