# #78b3bf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#78b3bf`
- RGB: rgb(120, 179, 191)
- HSL: hsl(190, 36%, 61%)
- OKLCH: oklch(0.731 0.063 211.8)
- Relative luminance: 0.3999
- Nearest named color: Blue Eye Samurai (#75aebd, Δ 1.454) — https://brandsweets.com/colors/blue-eye-samurai
- Moods: cool, modern
- Page: https://brandsweets.com/colors/78b3bf

## Tints & shades

- Tints (toward white): #86bbc6, #90c1cb, #9ec9d1, #acd0d8, #bad8de, #c4dee3, #d2e6ea, #e0eef0, #eaf3f5, #f8fbfc
- Shades (toward black): #63a8b6, #529ead, #488b99, #3e7884, #366872, #2c555e, #224249, #182f34, #102023, #070d0e

## Harmonies

- Complementary: #bf8478
- Analogous: #78bfa7, #7890bf
- Triadic: #bf78b3, #b3bf78
- Split-complementary: #bf7890, #bfa778
- Tetradic: #a778bf, #bf8478, #90bf78

## Colors that go with #78b3bf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #78b3bf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #78b3bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Blue** #0000ff [pool] — 5 real palettes, including Canva's brand system and Uber's brand system put Blue beside #78b3bf, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #78b3bf: 4 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #78b3bf in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #78b3bf in 5 real palettes, including Oatmeal and Warp's brand system, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Warp (https://brandsweets.com/colors/brands/warp-dev), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #78b3bf: 5 real palettes, including Open House and Coca-Cola's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #78b3bf: 6 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.33:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #417e8b (4.58:1); AA: background → #3d3d3d (4.65:1); AAA: text → #315f68 (7.08:1); AAA: background → #1f1f1f (7.06:1)
- On black (#000000): 9:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/78b3bf-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#78b3bf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.