# #78596a

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#78596a`
- RGB: rgb(120, 89, 106)
- HSL: hsl(327, 15%, 41%)
- OKLCH: oklch(0.502 0.048 344.9)
- Relative luminance: 0.1218
- Nearest named color: Chimaera (#74626d, Δ 2.486) — https://brandsweets.com/colors/chimaera
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/78596a

## Tints & shades

- Tints (toward white): #8a667a, #977286, #a48496, #b195a5, #bea7b4, #c9b6c0, #d6c7cf, #e3d9de, #eee8eb, #fbf9fa
- Shades (toward black): #6d5060, #644a58, #58414e, #4c3843, #43323c, #382931, #2c2127, #20181c, #171115, #0c090a

## Harmonies

- Complementary: #597867
- Analogous: #775978, #78595a
- Triadic: #6a7859, #596a78
- Split-complementary: #5a7859, #597877
- Tetradic: #787759, #597867, #595a78

## Colors that go with #78596a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #78596a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #78596a. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #78596a: 5 real palettes, including Dusk and Bakery, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Bakery (https://brandsweets.com/palettes/warm#bakery), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #78596a in 4 real palettes, including Mid-Century and Open House, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Open House (https://brandsweets.com/palettes/clean#open-house), Harvest (https://brandsweets.com/palettes/warm#harvest), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #78596a in 4 real palettes, including Indigo SaaS and Console Light, as the accent. Seen in: Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Console Light (https://brandsweets.com/palettes/technical#console-light), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lufthansa's brand system and Fintech Trust put Midnight Blue beside #78596a, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Open House (https://brandsweets.com/palettes/clean#open-house), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Peru** #cd853f [pool] — 4 real palettes, including Coffee Bar and Bakery put Peru beside #78596a, as the lead colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bakery (https://brandsweets.com/palettes/warm#bakery), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/peru
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #78596a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.11:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6d5060 (7.08:1)
- On black (#000000): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #906a7f (4.55:1); AA: background → #dedede (4.54:1); AAA: text → #aa8d9d (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/78596a-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#78596a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.