# #783a3d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#783a3d`
- RGB: rgb(120, 58, 61)
- HSL: hsl(357, 35%, 35%)
- OKLCH: oklch(0.43 0.087 18.4)
- Relative luminance: 0.0736
- Nearest named color: Blood Oath (#85323c, Δ 2.887) — https://brandsweets.com/colors/blood-oath
- Moods: warm
- Page: https://brandsweets.com/colors/783a3d

## Tints & shades

- Tints (toward white): #8d4448, #a55054, #b36165, #bd7579, #c88d90, #d2a2a4, #dcb7b9, #e6cbcd, #f2e3e4, #fcf8f8
- Shades (toward black): #6e3538, #643033, #5a2b2d, #4f2628, #452123, #371b1c, #2d1617, #221111, #180c0c, #0e0707

## Harmonies

- Complementary: #3a7875
- Analogous: #783a5c, #78563a
- Triadic: #3d783a, #3a3d78
- Split-complementary: #3a7856, #3a5c78
- Tetradic: #5c783a, #3a7875, #563a78

## Colors that go with #783a3d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #783a3d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Bramble and Darkroom put Champagne beside #783a3d, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #783a3d in 5 real palettes, including State Farm's brand system and M&M's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #783a3d in 4 real palettes, including Console Light and Subaru's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Bose (https://brandsweets.com/colors/brands/bose-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #783a3d: 6 real palettes, including Darkroom and Oatmeal, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/sage-green
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Blush and Nursery put Blush Pink beside #783a3d, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Nursery (https://brandsweets.com/palettes/light#nursery), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #783a3d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #783a3d: 3 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.5:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.47:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b15d61 (4.61:1); AA: background → #bdbdbd (4.52:1); AAA: text → #c5878a (7.21:1); AAA: background → #ebebeb (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/783a3d-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#783a3d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.