# #783102

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#783102`
- RGB: rgb(120, 49, 2)
- HSL: hsl(24, 97%, 24%)
- OKLCH: oklch(0.406 0.112 46.4)
- Relative luminance: 0.0619
- Nearest named color: Brown (#653700, Δ 4.045) — https://brandsweets.com/colors/brown-2
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/783102

## Tints & shades

- Tints (toward white): #9c4002, #c45003, #e75f04, #fb7318, #fc883b, #fd9e5e, #fdb686, #fecbaa, #fee4d2, #fff9f5
- Shades (toward black): #6f2d02, #642902, #5a2501, #502101, #461d01, #3c1901, #321501, #281001, #1e0c00, #140800

## Harmonies

- Complementary: #024979
- Analogous: #79020e, #796d02
- Triadic: #027931, #310279
- Split-complementary: #02796d, #020e79
- Tetradic: #0e7902, #024979, #6d0279

## Colors that go with #783102

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #783102's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #783102 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Darkroom and Bramble put Champagne beside #783102, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #783102: 4 real palettes, including Darkroom and Olive Grove, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Stone (https://brandsweets.com/palettes/neutral#stone), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/sage-green
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #783102: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #783102: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bose (https://brandsweets.com/colors/brands/bose-com). — https://brandsweets.com/colors/royalblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #783102: 3 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/copper
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #783102: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.38:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c95203 (4.69:1); AA: background → #b5b5b5 (4.57:1); AAA: text → #fb6704 (7.04:1); AAA: background → #e0e0e0 (7.11:1)

## Curated palettes containing it

- **Saffron** (warm, vivid, elegant) — #d97706, #7c2d12, #0f766e, #fffaf0, #2a1b0c — Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere. — tool: https://brandsweets.com/palettes/new/d97706-7c2d12-0f766e-fffaf0-2a1b0c — collection: https://brandsweets.com/palettes/warm

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/783102-c4b19c-62cbc2-2d2b1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#783102" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
