# #78075e

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#78075e`
- RGB: rgb(120, 7, 94)
- HSL: hsl(314, 89%, 25%)
- OKLCH: oklch(0.389 0.163 340.9)
- Relative luminance: 0.0495
- Nearest named color: Grapest (#880066, Δ 3.582) — https://brandsweets.com/colors/grapest
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/78075e

## Tints & shades

- Tints (toward white): #9a0978, #c10b96, #e30db1, #f221c1, #f448cc, #f66ad5, #f88bdf, #faade8, #fcd4f3, #fef5fc
- Shades (toward black): #6f0656, #65064f, #5c0547, #520540, #480438, #3a032d, #300326, #27021e, #1d0217, #13010f

## Harmonies

- Complementary: #077821
- Analogous: #5a0778, #780725
- Triadic: #5e7807, #075e78
- Split-complementary: #257807, #07785a
- Tetradic: #785a07, #077821, #072578

## Colors that go with #78075e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #78075e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #78075e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #78075e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #78075e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Cream** #fffdd0 [role] — Cream is the surface #78075e wants: a warm off-white that shares its undertone, so #78075e reads softer on it than on pure white. — https://brandsweets.com/colors/cream
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #78075e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #78075e: two real palettes: Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Sandy Brown** #f4a460 [pool] — Sandy Brown is paired with #78075e in two real palettes: Golden Hour and Dusk Gradient, as the lead colour. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient). — https://brandsweets.com/colors/sandybrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.55:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.99:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d90da9 (4.58:1); AA: background → #ababab (4.59:1); AAA: text → #f556d0 (7.12:1); AAA: background → #d4d4d4 (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/78075e-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#78075e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.