# #77d3df

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#77d3df`
- RGB: rgb(119, 211, 223)
- HSL: hsl(187, 62%, 67%)
- OKLCH: oklch(0.814 0.089 206.5)
- Relative luminance: 0.5584
- Nearest named color: Sky Blue (#87ceeb, Δ 2.963) — https://brandsweets.com/colors/skyblue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/77d3df

## Tints & shades

- Tints (toward white): #83d7e2, #8fdbe5, #9cdfe8, #a8e3eb, #b9e8ef, #c5ecf1, #d2f0f4, #def4f7, #eaf8fa, #f7fcfd
- Shades (toward black): #5ecbd9, #41c1d2, #2fb5c6, #299eae, #238795, #1c6d78, #16575f, #104046, #0a2629, #040f11

## Harmonies

- Complementary: #df8377
- Analogous: #77dfb7, #779fdf
- Triadic: #df77d3, #d3df77
- Split-complementary: #df779f, #dfb777
- Tetradic: #b777df, #df8377, #9fdf77

## Colors that go with #77d3df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #77d3df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal), UEFA (https://brandsweets.com/colors/brands/uefa-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #77d3df's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Max (https://brandsweets.com/colors/brands/max-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #77d3df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Crimson** #dc143c [pool] — Crimson is paired with #77d3df in 4 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #77d3df: 4 real palettes, including UEFA's brand system and Nikon's brand system, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #77d3df: 5 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Bluesky Social (https://brandsweets.com/colors/brands/bsky-app). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and First Snow put Midnight Blue beside #77d3df, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #77d3df in 4 real palettes, including Cursor's brand system and Figma's brand system, as the lead colour. Seen in: Cursor (https://brandsweets.com/colors/brands/cursor-com), Figma (https://brandsweets.com/colors/brands/figma), Neon (https://brandsweets.com/colors/brands/neon-tech), Together AI (https://brandsweets.com/colors/brands/together-ai). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.73:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #21808c (4.63:1); AA: background → #525252 (4.53:1); AAA: text → #185e67 (7.41:1); AAA: background → #363636 (7:1)
- On black (#000000): 12.17:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Mattel** — accent #6ad1e2 (Δ 1.364) — https://brandsweets.com/colors/brands/mattel-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/77d3df-a2b8be-df4e83-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#77d3df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.