# #77caad

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#77caad`
- RGB: rgb(119, 202, 173)
- HSL: hsl(159, 44%, 63%)
- OKLCH: oklch(0.778 0.092 169.4)
- Relative luminance: 0.4918
- Nearest named color: Bevelled Glass (#7accb8, Δ 1.568) — https://brandsweets.com/colors/bevelled-glass
- Moods: neutral
- Page: https://brandsweets.com/colors/77caad

## Tints & shades

- Tints (toward white): #86d0b6, #91d4bd, #a0dac5, #abdecc, #b9e4d5, #c4e8dc, #d3eee4, #def2eb, #edf8f4, #f8fcfb
- Shades (toward black): #61c2a0, #4bb993, #40a582, #388f71, #317d62, #286751, #1f5140, #173b2e, #0e251d, #060f0c

## Harmonies

- Complementary: #ca7794
- Analogous: #77ca84, #77beca
- Triadic: #ad77ca, #caad77
- Split-complementary: #ca77be, #ca8477
- Tetradic: #8477ca, #ca7794, #beca77

## Colors that go with #77caad

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #77caad: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Docker (https://brandsweets.com/colors/brands/docker-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Uber's brand system put Blue beside #77caad, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com), Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #77caad in 6 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #77caad: 4 real palettes, including Max's brand system and Astro's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Astro (https://brandsweets.com/colors/brands/astro-build), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #77caad in 4 real palettes, including Canopy and Neon's brand system, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Neon (https://brandsweets.com/colors/brands/neon-tech), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Crayon Box and Fresh Juice put Mustard Yellow beside #77caad, as the accent. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Slate Gray** #708090 [pool] — 11 real palettes, including Ledger Dark and Still Water put Slate Gray beside #77caad, as the supporting colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Still Water (https://brandsweets.com/palettes/cool#still-water), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/slategray
- **Lilac** #c8a2c8 [harmony: complementary] — Lilac sits directly opposite #77caad on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lilac

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.94:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #338468 (4.52:1); AA: background → #4a4a4a (4.57:1); AAA: text → #27634e (7.04:1); AAA: background → #2e2e2e (7.01:1)
- On black (#000000): 10.84:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/77caad-a2beb8-d459c0-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#77caad" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
