# #77bb72

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#77bb72`
- RGB: rgb(119, 187, 114)
- HSL: hsl(116, 35%, 59%)
- OKLCH: oklch(0.728 0.124 142.7)
- Relative luminance: 0.4068
- Nearest named color: Bud Green (#79b465, Δ 2.069) — https://brandsweets.com/colors/bud-green
- Moods: neutral
- Page: https://brandsweets.com/colors/77bb72

## Tints & shades

- Tints (toward white): #84c280, #91c88d, #9fcf9b, #acd6a9, #b9dcb7, #c3e1c1, #d0e8cf, #deeedd, #ebf5ea, #f8fcf8
- Shades (toward black): #66b361, #55a550, #4c9447, #427f3d, #396e35, #2e5a2b, #254823, #1b3419, #122211, #070e07

## Harmonies

- Complementary: #b672bb
- Analogous: #9bbb72, #72bb92
- Triadic: #7277bb, #bb7277
- Split-complementary: #9272bb, #bb729b
- Tetradic: #729bbb, #b672bb, #bb9272

## Colors that go with #77bb72

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #77bb72: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Docker (https://brandsweets.com/colors/brands/docker-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #77bb72 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #77bb72, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Lexus (https://brandsweets.com/colors/brands/lexus-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Midnight Luxe put Champagne beside #77bb72, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #77bb72 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Dark Salmon** #e9967a [harmony, pool: triadic] — Dark Salmon completes a triad with #77bb72 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/darksalmon
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #77bb72: 4 real palettes, including Unity's brand system and Playground, as the lead colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground), Spline (https://brandsweets.com/colors/brands/spline-design), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #77bb72 in 5 real palettes, including Pine & Birch and Neon's brand system, as the lead colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Neon (https://brandsweets.com/colors/brands/neon-tech), Canopy (https://brandsweets.com/palettes/cool#canopy), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.3:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #44833f (4.6:1); AA: background → #404040 (4.51:1); AAA: text → #32602e (7.37:1); AAA: background → #212121 (7:1)
- On black (#000000): 9.14:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/77bb72-a2bea3-8f4edf-1f2d24-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#77bb72" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
