# #77b68a

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#77b68a`
- RGB: rgb(119, 182, 138)
- HSL: hsl(138, 30%, 59%)
- OKLCH: oklch(0.721 0.091 153.2)
- Relative luminance: 0.3921
- Nearest named color: Lily Pads (#6db083, Δ 2.189) — https://brandsweets.com/colors/lily-pads
- Moods: muted
- Page: https://brandsweets.com/colors/77b68a

## Tints & shades

- Tints (toward white): #84bd95, #92c4a1, #9fcbac, #acd2b8, #b9dac3, #c3dfcc, #d1e6d7, #deede2, #ebf4ee, #f8fbf9
- Shades (toward black): #67ad7c, #569f6c, #4d8f60, #427b53, #396a48, #2e563a, #25462f, #1b3222, #122116, #070d09

## Harmonies

- Complementary: #b677a3
- Analogous: #84b677, #77b6a9
- Triadic: #8a77b6, #b68a77
- Split-complementary: #a977b6, #b67784
- Tetradic: #7784b6, #b677a3, #b6a977

## Colors that go with #77b68a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #77b68a: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 6 real palettes, including Unity's brand system and Lexus's brand system put Blue beside #77b68a, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Darkroom put Champagne beside #77b68a, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #77b68a: 5 real palettes, including Riverbed and Clean Beauty, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #77b68a in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Dark Salmon** #e9967a [harmony, pool: triadic] — Dark Salmon completes a triad with #77b68a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/darksalmon
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #77b68a: 4 real palettes, including Unity's brand system and Spline's brand system, as the lead colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spline (https://brandsweets.com/colors/brands/spline-design), Playground (https://brandsweets.com/palettes/bold#playground), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #77b68a in 5 real palettes, including Pine & Birch and Neon's brand system, as the lead colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Neon (https://brandsweets.com/colors/brands/neon-tech), Canopy (https://brandsweets.com/palettes/cool#canopy), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.37:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #468158 (4.62:1); AA: background → #3d3d3d (4.57:1); AAA: text → #346041 (7.25:1); AAA: background → #1c1c1c (7.18:1)
- On black (#000000): 8.84:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Brilliant** — secondary #7cb38c (Δ 1.102) — https://brandsweets.com/colors/brands/brilliant-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/77b68a-a2beae-be59d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#77b68a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
