# #77ac72

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#77ac72`
- RGB: rgb(119, 172, 114)
- HSL: hsl(115, 26%, 56%)
- OKLCH: oklch(0.692 0.1 142.4)
- Relative luminance: 0.3464
- Nearest named color: Lily Pads (#6db083, Δ 2.163) — https://brandsweets.com/colors/lily-pads
- Moods: muted
- Page: https://brandsweets.com/colors/77ac72

## Tints & shades

- Tints (toward white): #83b47e, #8fbb8b, #9fc59b, #abcca8, #b8d4b5, #c4dbc2, #d0e3cf, #e0ecdf, #ecf4ec, #f9fbf9
- Shades (toward black): #67a362, #5c9457, #50814b, #467042, #3c6039, #32502f, #284026, #1c2d1a, #121d11, #080d08

## Harmonies

- Complementary: #a772ac
- Analogous: #94ac72, #72ac8a
- Triadic: #7276ac, #ac7276
- Split-complementary: #8a72ac, #ac7294
- Tetradic: #7294ac, #a772ac, #ac8a72

## Colors that go with #77ac72

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #77ac72: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Lexus's brand system put Blue beside #77ac72, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #77ac72 in 4 real palettes, including Polaroid and Coastal, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Coastal (https://brandsweets.com/palettes/cool#coastal), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Darkroom put Champagne beside #77ac72, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #77ac72: 5 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #77ac72 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #77ac72: 5 real palettes, including Unity's brand system and Spline's brand system, as the lead colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spline (https://brandsweets.com/colors/brands/spline-design), Playground (https://brandsweets.com/palettes/bold#playground), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey). — https://brandsweets.com/colors/dodgerblue
- **Orchid** #da70d6 [harmony: complementary] — Orchid sits directly opposite #77ac72 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/orchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.65:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #50814b (4.58:1); AA: background → #363636 (4.56:1); AAA: text → #3c6039 (7.18:1); AAA: background → #121212 (7.07:1)
- On black (#000000): 7.93:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/77ac72-a2bea3-8d4edf-1f2d24-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#77ac72" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.