# #769a47

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#769a47`
- RGB: rgb(118, 154, 71)
- HSL: hsl(86, 37%, 44%)
- OKLCH: oklch(0.64 0.119 128.8)
- Relative luminance: 0.2742
- Nearest named color: Bavarian Green (#749a54, Δ 1.413) — https://brandsweets.com/colors/bavarian-green
- Moods: neutral
- Page: https://brandsweets.com/colors/769a47

## Tints & shades

- Tints (toward white): #83ab4f, #92b762, #9ebf73, #adc888, #b9d09a, #c5d8ab, #d3e2c0, #dfead2, #eef4e7, #fafcf8
- Shades (toward black): #6b8c40, #607e3a, #567033, #4b622d, #405427, #364620, #2b381a, #202a13, #151c0d, #0b0e06

## Harmonies

- Complementary: #6b479a
- Analogous: #9a9447, #4c9a47
- Triadic: #47769a, #9a4776
- Split-complementary: #474c9a, #94479a
- Tetradic: #479a94, #6b479a, #9a474c

## Colors that go with #769a47

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #769a47: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Puma (https://brandsweets.com/colors/brands/puma-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #769a47 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 7 real palettes, including Rolex's brand system and Unity's brand system put Blue beside #769a47, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Kia (https://brandsweets.com/colors/brands/kia-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #769a47 in 5 real palettes, including DuckDuckGo's brand system and Five Guys's brand system, as the supporting colour. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #769a47 in 6 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #769a47: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #769a47 in 4 real palettes, including Rolex's brand system and Subaru's brand system, as the lead colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #769a47, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.24:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #607e3a (4.62:1); AA: background → #262626 (4.67:1); AAA: text → #485e2b (7.21:1)
- On black (#000000): 6.48:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7ba14a (7.04:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/769a47-afbea2-4e56df-212d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#769a47" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.