# #765a2d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#765a2d`
- RGB: rgb(118, 90, 45)
- HSL: hsl(37, 45%, 32%)
- OKLCH: oklch(0.486 0.072 77.6)
- Relative luminance: 0.1135
- Nearest named color: Cold Brew Coffee (#785736, Δ 1.652) — https://brandsweets.com/colors/cold-brew-coffee
- Moods: warm
- Page: https://brandsweets.com/colors/765a2d

## Tints & shades

- Tints (toward white): #906e37, #a67f3f, #bc914e, #c49f64, #ceaf7e, #d8bf97, #e0cdae, #eaddc8, #f2eade, #fcfaf8
- Shades (toward black): #6b5229, #604924, #594422, #4e3b1d, #433319, #372a15, #2c2211, #251c0e, #1a140a, #0f0b06

## Harmonies

- Complementary: #2d4976
- Analogous: #76352d, #6e762d
- Triadic: #2d765a, #5a2d76
- Split-complementary: #2d6e76, #352d76
- Tetradic: #2d7635, #2d4976, #762d6e

## Colors that go with #765a2d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [harmony, pool: complementary] — Denim sits directly opposite #765a2d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com). — https://brandsweets.com/colors/denim
- **Champagne** #f7e7ce [pool] — 6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #765a2d. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #765a2d: 5 real palettes, including Bakery and Clay & Linen, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #765a2d: 4 real palettes, including Trader Joe's's brand system and Newsprint, as the accent. Seen in: Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/firebrick
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #765a2d in 4 real palettes, including Subaru's brand system and GitHub's brand system, as the supporting colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Console Light (https://brandsweets.com/palettes/technical#console-light), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [pool] — Rust shows up next to #765a2d in 5 real palettes, including Magazine Ochre and Aesop's brand system, as the lead colour. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Aesop (https://brandsweets.com/colors/brands/aesop-com), Harvest (https://brandsweets.com/palettes/warm#harvest), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #765a2d: 8 real palettes, including Homestead and Oatmeal, as the supporting colour. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sage-green
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #765a2d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.42:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6b5229 (7.33:1)
- On black (#000000): 3.27:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #947138 (4.68:1); AA: background → #d9d9d9 (4.55:1); AAA: text → #ba8f4a (7.12:1)

## Brands using this color

- **Domino's** — accent #785431 (Δ 1.948) — https://brandsweets.com/colors/brands/dominos-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/765a2d-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#765a2d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.