# #762368

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#762368`
- RGB: rgb(118, 35, 104)
- HSL: hsl(310, 54%, 30%)
- OKLCH: oklch(0.411 0.142 335.3)
- Relative luminance: 0.0605
- Nearest named color: Bane of Royalty (#871466, Δ 3.685) — https://brandsweets.com/colors/bane-of-royalty
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/762368

## Tints & shades

- Tints (toward white): #912b80, #ad3499, #c43bad, #cd56b9, #d572c4, #dd8dd0, #e5a9db, #ecc0e5, #f4dcf0, #fdf7fc
- Shades (toward black): #6a205e, #621d57, #561a4c, #4f1745, #43143b, #371031, #2f0e2a, #230b1f, #1b0818, #10050e

## Harmonies

- Complementary: #237631
- Analogous: #5a2376, #76233f
- Triadic: #687623, #236876
- Split-complementary: #3f7623, #23765a
- Tetradic: #765a23, #237631, #233f76

## Colors that go with #762368

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #762368 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #762368: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #762368's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #762368: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #762368: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Denim** #1560bd [pool] — Designers have shipped Denim with #762368: two real palettes: Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #762368 in two real palettes: Mailchimp's brand system and Garnet, as the supporting colour. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/gold
- **Rust** #b7410e [pool] — Rust shows up next to #762368 in two real palettes: Wayfair's brand system and Garnet, as the lead colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.5:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.21:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c43bad (4.58:1); AA: background → #b3b3b3 (4.53:1); AAA: text → #d572c4 (7.03:1); AAA: background → #dedede (7.06:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/762368-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#762368" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.