# #755d83

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#755d83`
- RGB: rgb(117, 93, 131)
- HSL: hsl(278, 17%, 44%)
- OKLCH: oklch(0.517 0.065 312.7)
- Relative luminance: 0.1325
- Nearest named color: Dr Who (#78587d, Δ 1.468) — https://brandsweets.com/colors/dr-who
- Moods: cool, muted
- Page: https://brandsweets.com/colors/755d83

## Tints & shades

- Tints (toward white): #836892, #9179a0, #9e88aa, #ac9ab7, #b8a8c2, #c5b7cc, #d3c9d9, #dfd8e3, #eeeaf0, #faf9fb
- Shades (toward black): #6b5577, #604c6b, #55445f, #4b3b54, #403348, #352a3c, #2b2230, #201924, #151118, #0b080c

## Harmonies

- Complementary: #6b835d
- Analogous: #625d83, #835d7e
- Triadic: #83755d, #5d8375
- Split-complementary: #7e835d, #5d8362
- Tetradic: #83625d, #6b835d, #5d7e83

## Colors that go with #755d83

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #755d83: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Harbour (https://brandsweets.com/palettes/cool#harbour), Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 5 real palettes, including BrandSweets's brand system and Coffee Bar put Champagne beside #755d83. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #755d83 in 4 real palettes, including Marvel's brand system and Wells Fargo's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #755d83: 4 real palettes, including Campus and HP's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com). — https://brandsweets.com/colors/denim
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #755d83 in 4 real palettes, including Indigo SaaS and Fintech Trust, as the accent. Seen in: Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Console Light (https://brandsweets.com/palettes/technical#console-light), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Lufthansa's brand system and Fintech Trust put Midnight Blue beside #755d83, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Marvel (https://brandsweets.com/colors/brands/marvel-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #755d83 in 6 real palettes, including Stripe's brand system and Slate Workspace, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Dark Olive Green** #556b2f [harmony: complementary] — Dark Olive Green sits directly opposite #755d83 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.75:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #655071 (7.14:1)
- On black (#000000): 3.65:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #886d97 (4.68:1); AA: background → #e6e6e6 (4.61:1); AAA: text → #a28eaf (7.02:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/755d83-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#755d83" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.