# #755c7f

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#755c7f`
- RGB: rgb(117, 92, 127)
- HSL: hsl(283, 16%, 43%)
- OKLCH: oklch(0.513 0.062 316.2)
- Relative luminance: 0.1297
- Nearest named color: Dr Who (#78587d, Δ 1.12) — https://brandsweets.com/colors/dr-who
- Moods: cool, muted
- Page: https://brandsweets.com/colors/755c7f

## Tints & shades

- Tints (toward white): #866991, #92779c, #a089a9, #ac97b4, #baa9c1, #c6b8cc, #d4cad8, #e0d9e3, #eeeaf0, #faf9fb
- Shades (toward black): #6a5473, #5f4b68, #55425c, #4a3a50, #413347, #372b3b, #2c222f, #211a23, #161118, #0b090c

## Harmonies

- Complementary: #667f5c
- Analogous: #645c7f, #7f5c78
- Triadic: #7f755c, #5c7f75
- Split-complementary: #787f5c, #5c7f64
- Tetradic: #7f645c, #667f5c, #5c787f

## Colors that go with #755c7f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #755c7f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Harbour (https://brandsweets.com/palettes/cool#harbour), Plaid (https://brandsweets.com/colors/brands/plaid-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #755c7f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Champagne** #f7e7ce [pool] — 5 real palettes, including BrandSweets's brand system and Coffee Bar put Champagne beside #755c7f. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #755c7f: 5 real palettes, including Dusk and Desert Road, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #755c7f in 4 real palettes, including Indigo SaaS and Fintech Trust, as the accent. Seen in: Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Console Light (https://brandsweets.com/palettes/technical#console-light), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Lufthansa's brand system and Fintech Trust put Midnight Blue beside #755c7f, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Open House (https://brandsweets.com/palettes/clean#open-house), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Peru** #cd853f [pool] — 4 real palettes, including Coffee Bar and Mid-Century put Peru beside #755c7f, as the lead colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #755c7f in 5 real palettes, including Stripe's brand system and GitHub's brand system, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com), Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.84:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #685170 (7:1)
- On black (#000000): 3.59:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #886b94 (4.58:1); AA: background → #e3e3e3 (4.55:1); AAA: text → #a58fae (7.14:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/755c7f-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#755c7f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
