# #755b4d

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#755b4d`
- RGB: rgb(117, 91, 77)
- HSL: hsl(21, 21%, 38%)
- OKLCH: oklch(0.494 0.041 49.7)
- Relative luminance: 0.118
- Nearest named color: Baby Bear (#6f5944, Δ 1.754) — https://brandsweets.com/colors/baby-bear
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/755b4d

## Tints & shades

- Tints (toward white): #886959, #9a7765, #a68877, #b2988a, #bfa89c, #cbb9af, #d7c9c1, #e3d9d4, #efe9e6, #fbfaf9
- Shades (toward black): #6c5447, #604a3e, #564338, #4a3930, #41322a, #382b24, #2b211c, #221a16, #16110e, #0c0a08

## Harmonies

- Complementary: #4d6775
- Analogous: #754d53, #756f4d
- Triadic: #4d755b, #5b4d75
- Split-complementary: #4d756f, #4d5375
- Tetradic: #53754d, #4d6775, #6f4d75

## Colors that go with #755b4d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #755b4d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #755b4d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Clinic (https://brandsweets.com/palettes/clean#clinic), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #755b4d. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #755b4d: 6 real palettes, including Bakery and Clay & Linen, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #755b4d: 4 real palettes, including Trader Joe's's brand system and Newsprint, as the accent. Seen in: Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Fireside (https://brandsweets.com/palettes/dark#fireside), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/firebrick
- **Peru** #cd853f [pool] — 4 real palettes, including Coffee Bar and Bakery put Peru beside #755b4d, as the lead colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bakery (https://brandsweets.com/palettes/warm#bakery), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #755b4d in 5 real palettes, including Subaru's brand system and GitHub's brand system, as the supporting colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Console Light (https://brandsweets.com/palettes/technical#console-light), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [pool] — Rust shows up next to #755b4d in 4 real palettes, including Magazine Ochre and Aesop's brand system, as the lead colour. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Aesop (https://brandsweets.com/colors/brands/aesop-com), Gallery (https://brandsweets.com/palettes/editorial#gallery), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.25:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6c5447 (7.01:1)
- On black (#000000): 3.36:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8e6e5d (4.54:1); AA: background → #dbdbdb (4.51:1); AAA: text → #ac9080 (7.06:1)

## Brands using this color

- **BrandSweets** — textMuted #6b5d4c (Δ 1.795) — https://brandsweets.com/colors/brands/brandsweets

## Curated palettes containing it

- **Oatmeal** (neutral, warm, minimal, calm) — #6b5e4f, #a89a8a, #d9cfc1, #f8f5f0, #2c2622 — Four warm greys from bark to oat — the neutral palette that photographs well and never argues with a product shot. — tool: https://brandsweets.com/palettes/new/6b5e4f-a89a8a-d9cfc1-f8f5f0-2c2622 — collection: https://brandsweets.com/palettes/neutral

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/755b4d-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#755b4d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
