# #755095

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#755095`
- RGB: rgb(117, 80, 149)
- HSL: hsl(272, 30%, 45%)
- OKLCH: oklch(0.501 0.113 307.5)
- Relative luminance: 0.1169
- Nearest named color: Passion Flower (#6f5698, Δ 1.738) — https://brandsweets.com/colors/passion-flower
- Moods: cool, muted
- Page: https://brandsweets.com/colors/755095

## Tints & shades

- Tints (toward white): #8259a6, #916db0, #9e7eb9, #aa8ec2, #b9a2cd, #c6b3d6, #d2c3df, #dfd4e8, #eee8f3, #faf8fb
- Shades (toward black): #6b4988, #60427b, #563b6d, #4b3460, #412d53, #342442, #2a1d35, #1f1528, #150e1b, #0a070d

## Harmonies

- Complementary: #709550
- Analogous: #535095, #955093
- Triadic: #957550, #509575
- Split-complementary: #939550, #509553
- Tetradic: #955350, #709550, #509395

## Colors that go with #755095

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #755095: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #755095 in 5 real palettes, including Wells Fargo's brand system and Marvel's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #755095: 4 real palettes, including Linkedin's brand system and HP's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), HP (https://brandsweets.com/colors/brands/hp-com), Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Marvel's brand system and Fintech Trust put Midnight Blue beside #755095, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Campus and Amazon's brand system put Orange beside #755095, as the accent. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Amazon (https://brandsweets.com/colors/brands/amazon-com), Graphite (https://brandsweets.com/palettes/technical#graphite), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #755095 in 8 real palettes, including Stripe's brand system and GitHub's brand system, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [pool] — Sea Green shows up next to #755095 in 5 real palettes, including Next.js's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Dark Olive Green** #556b2f [harmony: complementary] — Dark Olive Green sits directly opposite #755095 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.29:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6b4988 (7.16:1)
- On black (#000000): 3.34:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8c67ad (4.66:1); AA: background → #dbdbdb (4.54:1); AAA: text → #a88bc1 (7.13:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/755095-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#755095" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.