# #751c01

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#751c01`
- RGB: rgb(117, 28, 1)
- HSL: hsl(14, 98%, 23%)
- OKLCH: oklch(0.373 0.128 35.7)
- Relative luminance: 0.0461
- Nearest named color: Blackened Sun (#77150e, Δ 1.585) — https://brandsweets.com/colors/blackened-sun
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/751c01

## Tints & shades

- Tints (toward white): #9d2602, #c02e02, #e83802, #fd4912, #fd683a, #fd835d, #fea286, #febda9, #ffdcd2, #fff7f5
- Shades (toward black): #6a1a01, #601701, #561501, #4c1201, #471101, #3d0f01, #320c01, #280a00, #1e0700, #140500

## Harmonies

- Complementary: #015974
- Analogous: #740120, #745501
- Triadic: #01741c, #1c0174
- Split-complementary: #017455, #012074
- Tetradic: #207401, #015974, #550174

## Colors that go with #751c01

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #751c01's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #751c01 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Taupe** #483c32 [pool] — Taupe is paired with #751c01 in 8 real palettes, including Bookshop and Cider, as that palette's text colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Cider (https://brandsweets.com/palettes/warm#cider), Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [pool] — Designers have shipped Copper with #751c01: 3 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #751c01: 3 real palettes, including State Farm's brand system and Heinz's brand system, as the accent. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Heinz (https://brandsweets.com/colors/brands/heinz-com), Box (https://brandsweets.com/colors/brands/box-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #751c01 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Bose (https://brandsweets.com/colors/brands/bose-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony: split] — Steel Blue is a split-complement of #751c01: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/steelblue
- **Cream** #fffdd0 [role] — Cream is the surface #751c01 wants: a warm off-white that shares its undertone, so #751c01 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.92:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.92:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #de3602 (4.63:1); AA: background → #a8a8a8 (4.59:1); AAA: text → #fd6435 (7.05:1); AAA: background → #cfcfcf (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/751c01-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#751c01" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.