# #74c378

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#74c378`
- RGB: rgb(116, 195, 120)
- HSL: hsl(123, 40%, 61%)
- OKLCH: oklch(0.747 0.132 145.2)
- Relative luminance: 0.441
- Nearest named color: Bermudagrass (#6bc271, Δ 1.327) — https://brandsweets.com/colors/bermudagrass
- Moods: neutral
- Page: https://brandsweets.com/colors/74c378

## Tints & shades

- Tints (toward white): #82c986, #8dce90, #9bd49e, #a9daac, #b8e0ba, #c2e5c4, #d1ebd2, #dff1e0, #eaf6ea, #f8fcf8
- Shades (toward black): #5eba63, #4db352, #439d48, #3a883e, #327636, #29602c, #204b22, #173618, #0f2410, #060e07

## Harmonies

- Complementary: #c374bf
- Analogous: #98c374, #74c3a0
- Triadic: #7874c3, #c37874
- Split-complementary: #a074c3, #c37498
- Tetradic: #7498c3, #c374bf, #c3a074

## Colors that go with #74c378

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #74c378: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Canopy (https://brandsweets.com/palettes/cool#canopy), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #74c378 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 6 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #74c378, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Lexus (https://brandsweets.com/colors/brands/lexus-com). — https://brandsweets.com/colors/blue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #74c378 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Dark Salmon** #e9967a [harmony, pool: triadic] — Dark Salmon completes a triad with #74c378 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/darksalmon
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Citrus Grove and Meadow put Mustard Yellow beside #74c378, as the accent. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Taupe** #483c32 [pool] — Taupe is paired with #74c378 in 20 real palettes, including Citrus Grove and Meadow, as the text colour against it. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/taupe
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #74c378: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.14:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #39843c (4.63:1); AA: background → #424242 (4.7:1); AAA: text → #2b642e (7.08:1); AAA: background → #262626 (7.08:1)
- On black (#000000): 9.82:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/74c378-a2bea6-a04edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#74c378" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.