# #73d481

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#73d481`
- RGB: rgb(115, 212, 129)
- HSL: hsl(129, 53%, 64%)
- OKLCH: oklch(0.79 0.149 147.2)
- Relative luminance: 0.5232
- Nearest named color: Electric Lettuce (#7bd181, Δ 1.035) — https://brandsweets.com/colors/electric-lettuce
- Moods: neutral
- Page: https://brandsweets.com/colors/73d481

## Tints & shades

- Tints (toward white): #7ed78c, #8edc9a, #9ae0a4, #a9e5b2, #b5e8bd, #c1ecc7, #d0f1d5, #dcf4e0, #ebf9ee, #f7fdf8
- Shades (toward black): #5bcd6c, #44c557, #37b34a, #309c40, #298537, #226d2d, #1a5623, #133e1a, #0c2710, #051006

## Harmonies

- Complementary: #d473c5
- Analogous: #95d473, #73d4b2
- Triadic: #8173d4, #d48173
- Split-complementary: #b273d4, #d47395
- Tetradic: #7395d4, #d473c5, #d4b273

## Colors that go with #73d481

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #73d481, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #73d481: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #73d481 in 4 real palettes, including Wise's brand system and Tiffany & Co.'s brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #73d481: 4 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Fresh Juice and Citrus Grove put Mustard Yellow beside #73d481, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #73d481 in 4 real palettes, including Docker's brand system and Brilliant's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #73d481 in 17 real palettes, including WhatsApp's brand system and Citrus Grove, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #73d481 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #298537 (4.66:1); AA: background → #4d4d4d (4.61:1); AAA: text → #1f652a (7.11:1); AAA: background → #303030 (7.2:1)
- On black (#000000): 11.46:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Scale AI** — primary #72ce7b (Δ 1.655) — https://brandsweets.com/colors/brands/scale-com
- **Scale AI** — accent #72ce7b (Δ 1.655) — https://brandsweets.com/colors/brands/scale-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/73d481-a2bea9-ae4edf-1f2d27-ecf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#73d481" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
