# #73d398

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#73d398`
- RGB: rgb(115, 211, 152)
- HSL: hsl(143, 52%, 64%)
- OKLCH: oklch(0.792 0.125 155.2)
- Relative luminance: 0.525
- Nearest named color: Enchanted Emerald (#7ed89a, Δ 1.819) — https://brandsweets.com/colors/enchanted-emerald
- Moods: neutral
- Page: https://brandsweets.com/colors/73d398

## Tints & shades

- Tints (toward white): #7fd7a1, #8fdcac, #9adfb5, #aae4c0, #b5e8c9, #c1ebd1, #d0f0dd, #dcf4e5, #ecf9f1, #f7fdf9
- Shades (toward black): #5ccc87, #45c476, #38b267, #319b5a, #2a844c, #226d3f, #1b5531, #143e24, #0c2716, #051009

## Harmonies

- Complementary: #d373ae
- Analogous: #7fd373, #73d3c8
- Triadic: #9873d3, #d39873
- Split-complementary: #c873d3, #d3737f
- Tetradic: #737fd3, #d373ae, #d3c873

## Colors that go with #73d398

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #73d398: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #73d398, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #73d398 in 5 real palettes, including Tiffany & Co.'s brand system and Wise's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Wise (https://brandsweets.com/colors/brands/wise-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Fresh Juice and Citrus Grove put Mustard Yellow beside #73d398, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #73d398 in 4 real palettes, including Docker's brand system and Brilliant's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #73d398 in 21 real palettes, including Rain Garden and WhatsApp's brand system, as the text colour against it. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Mint Chip (https://brandsweets.com/palettes/light#mint-chip). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #73d398: 5 real palettes, including Mint Chip and Resort, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Resort (https://brandsweets.com/palettes/light#resort), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Oatly (https://brandsweets.com/colors/brands/oatly-com). — https://brandsweets.com/colors/wheat
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #73d398 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2a844c (4.66:1); AA: background → #4d4d4d (4.63:1); AAA: text → #20653a (7.04:1); AAA: background → #303030 (7.23:1)
- On black (#000000): 11.5:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/73d398-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#73d398" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.