# #73cd70

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#73cd70`
- RGB: rgb(115, 205, 112)
- HSL: hsl(118, 48%, 62%)
- OKLCH: oklch(0.77 0.155 143.2)
- Relative luminance: 0.4848
- Nearest named color: Emerald Rain (#80c872, Δ 1.869) — https://brandsweets.com/colors/emerald-rain
- Moods: neutral
- Page: https://brandsweets.com/colors/73cd70

## Tints & shades

- Tints (toward white): #81d27f, #8dd68a, #9bdb99, #a6dfa4, #b5e4b4, #c4eac3, #cfeece, #def3dd, #e9f7e8, #f8fcf7
- Shades (toward black): #5dc559, #46bd42, #3faa3c, #379334, #2e7d2c, #266624, #1e4f1c, #173c15, #0e260d, #060f05

## Harmonies

- Complementary: #ca70cd
- Analogous: #a1cd70, #70cd9b
- Triadic: #7073cd, #cd7073
- Split-complementary: #9b70cd, #cd70a1
- Tetradic: #70a1cd, #ca70cd, #cd9b70

## Colors that go with #73cd70

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #73cd70: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Canopy (https://brandsweets.com/palettes/cool#canopy), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #73cd70 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #73cd70, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #73cd70 in 4 real palettes, including Docker's brand system and Brilliant's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #73cd70 in 14 real palettes, including WhatsApp's brand system and Citrus Grove, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #73cd70 in 3 real palettes, including 7-Eleven's brand system and Undergrowth, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #73cd70 in 3 real palettes, including Citrus Grove and Playground, as the lead colour. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Playground (https://brandsweets.com/palettes/bold#playground), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/darkorange
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #73cd70: 3 real palettes, including Learning App and Remix's brand system, as the supporting colour. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.96:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #31842e (4.7:1); AA: background → #4a4a4a (4.51:1); AAA: text → #256222 (7.37:1); AAA: background → #2b2b2b (7.21:1)
- On black (#000000): 10.7:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Scale AI** — primary #72ce7b (Δ 1.214) — https://brandsweets.com/colors/brands/scale-com
- **Scale AI** — accent #72ce7b (Δ 1.214) — https://brandsweets.com/colors/brands/scale-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/73cd70-a2bea4-944edf-1f2d25-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#73cd70" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
