# #73c97f

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#73c97f`
- RGB: rgb(115, 201, 127)
- HSL: hsl(128, 44%, 62%)
- OKLCH: oklch(0.763 0.134 147.3)
- Relative luminance: 0.4695
- Nearest named color: Emerald Rain (#80c872, Δ 1.701) — https://brandsweets.com/colors/emerald-rain
- Moods: neutral
- Page: https://brandsweets.com/colors/73c97f

## Tints & shades

- Tints (toward white): #82ce8c, #8dd396, #9cd8a4, #a7ddae, #b6e2bc, #c4e8c9, #cfecd3, #def2e1, #e9f6eb, #f8fcf8
- Shades (toward black): #5dc06b, #47b856, #40a54e, #388f43, #2f7939, #27632f, #1e4d24, #173b1c, #0e2511, #060f07

## Harmonies

- Complementary: #c973bd
- Analogous: #93c973, #73c9a9
- Triadic: #7f73c9, #c97f73
- Split-complementary: #a973c9, #c97393
- Tetradic: #7393c9, #c973bd, #c9a973

## Colors that go with #73c97f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #73c97f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Canopy (https://brandsweets.com/palettes/cool#canopy), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #73c97f, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #73c97f in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Citrus Grove and Fresh Juice put Mustard Yellow beside #73c97f, as the accent. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Meadow (https://brandsweets.com/palettes/light#meadow), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Taupe** #483c32 [pool] — Taupe is paired with #73c97f in 20 real palettes, including Citrus Grove and WhatsApp's brand system, as the text colour against it. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #73c97f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #73c97f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Burlywood** #deb887 [pool] — Burlywood is paired with #73c97f in 3 real palettes, including Monster Energy's brand system and Chalkboard, as the supporting colour. Seen in: Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.02:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #33843e (4.66:1); AA: background → #474747 (4.6:1); AAA: text → #27632f (7.21:1); AAA: background → #2b2b2b (7.01:1)
- On black (#000000): 10.39:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Scale AI** — primary #72ce7b (Δ 1.645) — https://brandsweets.com/colors/brands/scale-com
- **Scale AI** — accent #72ce7b (Δ 1.645) — https://brandsweets.com/colors/brands/scale-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/73c97f-a2bea9-ac4edf-1f2d27-ecf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#73c97f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.