# #73a244

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#73a244`
- RGB: rgb(115, 162, 68)
- HSL: hsl(90, 41%, 45%)
- OKLCH: oklch(0.658 0.135 131.4)
- Relative luminance: 0.299
- Nearest named color: Jungle Jewels (#58a64b, Δ 2.741) — https://brandsweets.com/colors/jungle-jewels
- Moods: neutral
- Page: https://brandsweets.com/colors/73a244

## Tints & shades

- Tints (toward white): #80b44b, #8fbd61, #9cc473, #a8cc85, #b8d59a, #c4dcac, #d1e4be, #deebd0, #edf4e6, #fafcf8
- Shades (toward black): #69933e, #5e8538, #547732, #4a682c, #405a26, #33481e, #293a18, #1f2b12, #141d0c, #0a0e06

## Harmonies

- Complementary: #7344a2
- Analogous: #a2a244, #44a244
- Triadic: #4473a2, #a24473
- Split-complementary: #4444a2, #a244a2
- Tetradic: #44a2a2, #7344a2, #a24444

## Colors that go with #73a244

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #73a244: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), N26 (https://brandsweets.com/colors/brands/n26-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Spotify's brand system and Unity's brand system put Blue beside #73a244, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #73a244 in 4 real palettes, including DuckDuckGo's brand system and Diner, as the supporting colour. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Diner (https://brandsweets.com/palettes/vivid#diner), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #73a244 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #73a244: 5 real palettes, including Guinness's brand system and Intel's brand system, as the accent. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #73a244, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #73a244 in 6 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #73a244 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5c8136 (4.52:1); AA: background → #2e2e2e (4.51:1); AAA: text → #456129 (7.01:1)
- On black (#000000): 6.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #75a545 (7.22:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/73a244-adbea2-514edf-202d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#73a244" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
