# #72ff14

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72ff14`
- RGB: rgb(114, 255, 20)
- HSL: hsl(96, 100%, 54%)
- OKLCH: oklch(0.886 0.268 137.6)
- Relative luminance: 0.7515
- Nearest named color: lawngreen (#7cfc00, Δ 0.918) — https://brandsweets.com/colors/lawngreen
- Moods: vivid
- Page: https://brandsweets.com/colors/72ff14

## Tints & shades

- Tints (toward white): #7eff29, #8eff42, #9aff57, #a9ff70, #b6ff85, #c2ff99, #d1ffb3, #ddffc7, #edffe0, #f9fff5
- Shades (toward black): #64fa00, #5ae000, #50c700, #45ad00, #3b9400, #317a00, #276100, #1d4700, #122e00, #081400

## Harmonies

- Complementary: #a114ff
- Analogous: #e8ff14, #14ff2c
- Triadic: #1472ff, #ff1472
- Split-complementary: #2c14ff, #ff14e8
- Tetradic: #14e8ff, #a114ff, #ff2c14

## Colors that go with #72ff14

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72ff14 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #72ff14 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #72ff14: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Blue** #0000ff [pool] — Two real palettes: MongoDB's brand system and Robinhood's brand system put Blue beside #72ff14, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #72ff14: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Lime Green** #32cd32 [pool] — Two real palettes: Duolingo's brand system and Monster Energy's brand system put Lime Green beside #72ff14, as the lead colour. Seen in: Duolingo (https://brandsweets.com/colors/brands/duolingo), Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/limegreen
- **Red** #ff0000 [pool] — Red is paired with #72ff14 in two real palettes: Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com). — https://brandsweets.com/colors/red
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #72ff14: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.31:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #358500 (4.66:1); AA: background → #636363 (4.59:1); AAA: text → #296600 (7.01:1); AAA: background → #474747 (7.09:1)
- On black (#000000): 16.03:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72ff14-aabea2-5f4edf-1f2d20-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72ff14" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.