# #72f94d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72f94d`
- RGB: rgb(114, 249, 77)
- HSL: hsl(107, 93%, 64%)
- OKLCH: oklch(0.874 0.24 139.7)
- Relative luminance: 0.7186
- Nearest named color: lawngreen (#7cfc00, Δ 2.938) — https://brandsweets.com/colors/lawngreen
- Moods: vivid
- Page: https://brandsweets.com/colors/72f94d

## Tints & shades

- Tints (toward white): #7ff95d, #8efa70, #9afa7f, #a9fb93, #b5fca1, #c1fcb0, #d0fdc4, #dcfdd3, #ecfee6, #f7fff5
- Shades (toward black): #5bf830, #44f613, #37e208, #30c507, #29a706, #228a05, #1b6c04, #134f03, #0c3102, #051401

## Harmonies

- Complementary: #d44ef9
- Analogous: #c8f94e, #4ef97e
- Triadic: #4e73f9, #f94e73
- Split-complementary: #7e4ef9, #f94ec8
- Tetradic: #4ec8f9, #d44ef9, #f97e4e

## Colors that go with #72f94d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72f94d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72f94d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #72f94d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #72f94d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #72f94d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — Two real palettes: MongoDB's brand system and Robinhood's brand system put Blue beside #72f94d, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Lime Green** #32cd32 [pool] — Two real palettes: Duolingo's brand system and Monster Energy's brand system put Lime Green beside #72f94d, as the lead colour. Seen in: Duolingo (https://brandsweets.com/colors/brands/duolingo), Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/limegreen
- **Red** #ff0000 [pool] — Red is paired with #72f94d in two real palettes: Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.37:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #218505 (4.75:1); AA: background → #616161 (4.53:1); AAA: text → #196704 (7.04:1); AAA: background → #454545 (7.02:1)
- On black (#000000): 15.37:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72f94d-a5bea2-7a4edf-1f2d22-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72f94d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.