# #72f381

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72f381`
- RGB: rgb(114, 243, 129)
- HSL: hsl(127, 84%, 70%)
- OKLCH: oklch(0.865 0.192 146)
- Relative luminance: 0.6926
- Nearest named color: Herbivore (#88ee77, Δ 1.921) — https://brandsweets.com/colors/herbivore
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/72f381

## Tints & shades

- Tints (toward white): #80f48e, #8ef59a, #98f6a3, #a6f7af, #b4f8bc, #c2fac9, #d0fbd5, #d9fcdd, #e8fdea, #f6fef7
- Shades (toward black): #51f064, #35ed4b, #14eb2d, #12ce28, #0fae22, #0c8d1b, #0a7116, #07500f, #04340a, #021304

## Harmonies

- Complementary: #f372e4
- Analogous: #a4f372, #72f3c1
- Triadic: #8172f3, #f38172
- Split-complementary: #c172f3, #f372a4
- Tetradic: #72a4f3, #f372e4, #f3c172

## Colors that go with #72f381

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72f381 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72f381: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #72f381: 3 real palettes, including Prime Video's brand system and Remix's brand system, as the supporting colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72f381 in 3 real palettes, including 7-Eleven's brand system and Astro's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Astro (https://brandsweets.com/colors/brands/astro-build), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/taupe
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #72f381: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac
- **Light Coral** #f08080 [harmony: split] — Light Coral is a split-complement of #72f381: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightcoral
- **Blue** #0000ff [pool] — Two real palettes: MongoDB's brand system and Robinhood's brand system put Blue beside #72f381, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #72f381 in two real palettes: Wise's brand system and Formula 1's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.41:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0c881a (4.61:1); AA: background → #5e5e5e (4.59:1); AAA: text → #096714 (7.09:1); AAA: background → #424242 (7.11:1)
- On black (#000000): 14.85:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72f381-a2bea8-aa4edf-1f2d27-ecf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72f381" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.