# #72eef3

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72eef3`
- RGB: rgb(114, 238, 243)
- HSL: hsl(182, 84%, 70%)
- OKLCH: oklch(0.88 0.111 198.9)
- Relative luminance: 0.712
- Nearest named color: Bath Water (#88eeee, Δ 1.773) — https://brandsweets.com/colors/bath-water
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/72eef3

## Tints & shades

- Tints (toward white): #80f0f4, #8ef2f5, #98f3f6, #a6f5f7, #b4f6f8, #c2f8fa, #d0f9fb, #d9fbfc, #e8fcfd, #f6fefe
- Shades (toward black): #51ebf0, #35e7ed, #14e3eb, #12c8ce, #0fa8ae, #0c888d, #0a6d71, #074d50, #043234, #021213

## Harmonies

- Complementary: #f37772
- Analogous: #72f3b7, #72aef3
- Triadic: #f372ee, #eef372
- Split-complementary: #f372ae, #f3b772
- Tetradic: #b772f3, #f37772, #aef372

## Colors that go with #72eef3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #72eef3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Boeing (https://brandsweets.com/colors/brands/boeing-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #72eef3's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Light Coral** #f08080 [harmony, pool: complementary] — Light Coral sits directly opposite #72eef3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Blue Mono and First Snow put Midnight Blue beside #72eef3, as the text colour against it. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Allbirds (https://brandsweets.com/colors/brands/allbirds-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72eef3 in 13 real palettes, including Macaron and Nursery, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Boeing (https://brandsweets.com/colors/brands/boeing-com). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #72eef3: 4 real palettes, including Mint Chip and Sorbet, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Sorbet (https://brandsweets.com/palettes/light#sorbet), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/wheat
- **Plum** #dda0dd [harmony, pool: split] — Plum is a split-complement of #72eef3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Crimson** #dc143c [pool] — Crimson is paired with #72eef3 in 3 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0b7f83 (4.8:1); AA: background → #5e5e5e (4.71:1); AAA: text → #096063 (7.33:1); AAA: background → #424242 (7.29:1)
- On black (#000000): 15.24:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72eef3-a2babe-d45990-1f272d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72eef3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.