# #72ea43

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72ea43`
- RGB: rgb(114, 234, 67)
- HSL: hsl(103, 80%, 59%)
- OKLCH: oklch(0.836 0.228 138.5)
- Relative luminance: 0.6283
- Nearest named color: Becquerel (#4bec13, Δ 3.718) — https://brandsweets.com/colors/becquerel
- Moods: vivid
- Page: https://brandsweets.com/colors/72ea43

## Tints & shades

- Tints (toward white): #80ec55, #8eee68, #9bf07a, #a9f28c, #b7f49f, #c1f6ac, #cff8bf, #ddfad1, #eafce3, #f8fef6
- Shades (toward black): #61e82c, #50dc18, #48c516, #3eaa13, #359310, #2b770d, #23600b, #194508, #112e05, #071202

## Harmonies

- Complementary: #bb43ea
- Analogous: #c6ea43, #43ea67
- Triadic: #4372ea, #ea4372
- Split-complementary: #6743ea, #ea43c6
- Tetradic: #43c6ea, #bb43ea, #ea6743

## Colors that go with #72ea43

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #72ea43 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Learning App (https://brandsweets.com/palettes/playful#learning-app), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72ea43 in 5 real palettes, including 7-Eleven's brand system and WhatsApp's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Acer (https://brandsweets.com/colors/brands/acer-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72ea43 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Blue** #0000ff [pool] — 3 real palettes, including MongoDB's brand system and Robinhood's brand system put Blue beside #72ea43, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72ea43: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #72ea43: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #72ea43: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #72ea43 in two real palettes: Learning App and Citrus Grove, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/darkorange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.55:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #30850f (4.68:1); AA: background → #595959 (4.52:1); AAA: text → #25650b (7.13:1); AAA: background → #3d3d3d (7.02:1)
- On black (#000000): 13.57:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72ea43-a6bea2-704edf-1f2d21-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72ea43" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
