# #72e740

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72e740`
- RGB: rgb(114, 231, 64)
- HSL: hsl(102, 78%, 58%)
- OKLCH: oklch(0.828 0.226 138.1)
- Relative luminance: 0.611
- Nearest named color: Becquerel (#4bec13, Δ 3.804) — https://brandsweets.com/colors/becquerel
- Moods: vivid
- Page: https://brandsweets.com/colors/72e740

## Tints & shades

- Tints (toward white): #80ea53, #8dec65, #9bee77, #a8f089, #b5f39b, #c3f5ad, #d0f7bf, #def9d2, #ebfce4, #f8fef6
- Shades (toward black): #62e52a, #52d51a, #4abf18, #3fa314, #368d11, #2e760f, #235b0b, #1a4408, #102905, #071202

## Harmonies

- Complementary: #b540e7
- Analogous: #c6e740, #40e762
- Triadic: #4072e7, #e74072
- Split-complementary: #6240e7, #e740c6
- Tetradic: #40c6e7, #b540e7, #e76240

## Colors that go with #72e740

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #72e740 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Learning App (https://brandsweets.com/palettes/playful#learning-app), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72e740 in 7 real palettes, including 7-Eleven's brand system and WhatsApp's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Acer (https://brandsweets.com/colors/brands/acer-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72e740 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Blue** #0000ff [pool] — 3 real palettes, including MongoDB's brand system and Minecraft's brand system put Blue beside #72e740, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #72e740 in 3 real palettes, including Learning App and Citrus Grove, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/darkorange
- **Light Coral** #f08080 [harmony, pool: triadic] — Light Coral completes a triad with #72e740 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/lightcoral
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #72e740: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #72e740: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.59:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #338410 (4.72:1); AA: background → #575757 (4.55:1); AAA: text → #27640c (7.21:1); AAA: background → #3b3b3b (7.05:1)
- On black (#000000): 13.22:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72e740-a7bea2-6e4edf-1f2d21-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72e740" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
