# #72e474

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72e474`
- RGB: rgb(114, 228, 116)
- HSL: hsl(121, 68%, 67%)
- OKLCH: oklch(0.826 0.184 144)
- Relative luminance: 0.6033
- Nearest named color: Grotesque Green (#64e986, Δ 1.981) — https://brandsweets.com/colors/grotesque-green
- Moods: vivid
- Page: https://brandsweets.com/colors/72e474

## Tints & shades

- Tints (toward white): #7ee780, #8be98d, #98eb9a, #a5eea6, #b6f1b7, #c3f4c4, #d0f6d1, #ddf8dd, #eafbea, #f6fdf7
- Shades (toward black): #58df5a, #3ad93d, #27ce2a, #22b425, #1d9a1f, #187c19, #136314, #0e490f, #082b09, #031103

## Harmonies

- Complementary: #e472e2
- Analogous: #a9e472, #72e4ad
- Triadic: #7472e4, #e47472
- Split-complementary: #ad72e4, #e472a9
- Tetradic: #72a9e4, #e472e2, #e4ad72

## Colors that go with #72e474

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72e474: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #72e474: 4 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72e474 in 10 real palettes, including 7-Eleven's brand system and WhatsApp's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72e474 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #72e474 in 3 real palettes, including Citrus Grove and Learning App, as the lead colour. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Learning App (https://brandsweets.com/palettes/playful#learning-app), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/darkorange
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Citrus Grove and Fresh Juice put Mustard Yellow beside #72e474, as the accent. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #72e474 in 3 real palettes, including MongoDB's brand system and Docker's brand system, as the supporting colour. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Docker (https://brandsweets.com/colors/brands/docker-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #72e474: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.61:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1a891c (4.53:1); AA: background → #545454 (4.71:1); AAA: text → #146715 (7.05:1); AAA: background → #383838 (7.3:1)
- On black (#000000): 13.07:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Gatorade** — accent #76e375 (Δ 0.45) — https://brandsweets.com/colors/brands/gatorade-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72e474-a2bea6-9b4edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72e474" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.